CrowdFinch Technologies

CrowdFinch Technologies

CrowdFinch Technologies is a leading professional custom web design and web development company specialized in Outsourced Web Development Services, Mobile Application Development, Web design, SEO Services.

Search Engine Optimization – The process of improving the volume and quality of traffic to a web site from search engines via natural search results. Usually, the earlier a site is presented in the search results, or the higher it “ranks,” the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

Two Key Elements are available for SEO:

On Page Optimisation – On page optimisation involves the on site optimisation of such things as code and site content, so that the pages have a higher relevance to the keywords that are being targeted.
Off page Optimisation – Off page optimisation contains the optimisation of keyword text in inbound links. Without quality backlinks you’re site will not rank for your chosen keywords.

The ultimate goal of any SEO campaign is for each and every page of a website to be indexed and listed under a variety of keywords and search terms in multiple Search Engines.

There are generally three kinds of strategies available for SEO. Lets discuss about it here.

Black Hat Techniques
Grey Hat Techniques
White Hat Techniques

1. Black Hat SEO

Definition – Black Hat SEO refers to the use of aggressive SEO strategies, techniques and tactics that focus only on search engines and not a human audience, and usually does not obey search engines rules.

Black Hat SEO Techniques
a. Keyword Stuffing
b. Doorway and Cloaked pages
c. Link Farming
d. hidden Texts and Links
e. Blog Comment Spam.
f. Cyber-squatting
g. Gateway pages
h. Duplicating content
i. Linking to banned sites
j. Cyber-squatting
k. Spamming
l. Misleading links
m. Article spinning

2. Grey Hat SEO

Definition – Gray Hat SEO refers to Search Engine Optimization strategies that fall in between Black Hat SEO and White Hat SEO. Gray hat SEO techniques can be legitimate in some cases and illegitimate in others. Such techniques include Doorway Pages, Gateway Pages, Cloaking and duplicate content.

Grey Hat SEO Techniques
a. Link buying
b. Duplicate content
c. Paid Linking
d. Cloaking
e. Web Redesign

3. White Hat SEO

Definition – White Hat SEO is a search engine terminology that refers to the usage of strategies techniques or tactics that focus on human audience. They completely follow the approved and natural ways of traffic building.

White Hat SEO Techniques
a. Research
b. Analysis
c. re-writing meta Tags
d. Content Improvement
e. Web Redesign
f. Social networking
g. Bookmarking
h. Article writing
i. Forum links
j. Comment links